PRIVACY POLICY
1. INFORMATION ABOUT THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE RESPONSIBLE PARTY
- 1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data refers to any data that can personally identify you.
- 1.2 Responsible party for data processing on this website in accordance with the General Data Protection Regulation (GDPR) is Shop Name. The responsible party for processing personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.
- 1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the responsible party), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser's address bar.
2. DATA COLLECTION WHEN YOU VISIT OUR WEBSITE
When you access our website for informational purposes only, without registering or otherwise transmitting information to us, we only collect the data that your browser sends to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:
- Our visited website
- Date and time of access
- Amount of data sent in bytes
- Source/reference from which you accessed the page
- Browser used
- Operating system used
- IP address used (if applicable, in anonymized form)
Processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website. There is no further disclosure or use of the data. However, we reserve the right to retrospectively check the server log files should concrete indications of unlawful use arise.
3. COOKIES
To make visiting our website attractive and to enable the use of certain functions, we use cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e., after you close your browser (session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process specific user information such as browser and location data and IP address values to an individual extent. Persistent cookies are automatically deleted after a specified duration, which may vary depending on the cookie.
Some cookies serve to simplify the ordering process by storing settings (e.g., remembering the content of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6(1)(b) GDPR either for the performance of the contract or pursuant to Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.
We may work with advertising partners who help us to make our website more interesting for you. For this purpose, cookies from partner companies may also be stored on your hard drive during your visit to our website (third-party cookies). If we cooperate with the aforementioned advertising partners, you will be informed individually and separately within the following paragraphs about the use of such cookies and the scope of the information collected.
Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance or exclude the acceptance of cookies for specific cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You will find these for each browser at the following links:
Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
Chrome: https://support.google.com/chrome/answer/95647?hl=en
Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
Opera: https://help.opera.com/en/latest/web-preferences/#cookies
Please note that if you do not accept cookies, the functionality of our website may be limited.
4. CONTACT
When you contact us (e.g., via contact form or email), personal data is collected. The specific data collected in the case of a contact form can be seen from the respective contact form. This data is used exclusively for the purpose of responding to your inquiry or for contacting and the associated technical administration. The legal basis for processing data is our legitimate interest in responding to your request pursuant to Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6(1)(b) GDPR. Your data will be deleted after final processing of your inquiry, provided that it is evident from the circumstances that the matter concerned has been conclusively clarified and provided that there are no legal obligations to retain data to the contrary.
5. DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT PROCESSING
According to Art. 6(1)(b) GDPR, personal data will continue to be collected and processed if you provide it to us for the execution of a contract or when opening a customer account. The data collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the responsible party named above. We store and use the data you provide for contract processing. After complete processing of the contract or deletion of your customer account, your data will be blocked with respect to tax and commercial retention periods and deleted after these periods expire, unless you have expressly consented to further use of your data or a legally permitted further data use has been reserved by our side, about which we will inform you accordingly in this declaration.
6. USE OF YOUR DATA FOR DIRECT ADVERTISING
6.1 Signing up for our email newsletter
If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. The provision of further possible data is voluntary and is used to address you personally. For sending the newsletter, we use the double opt-in procedure. This means that we will only send you an email newsletter if you have explicitly confirmed that you consent to receive newsletters. We will then send you a confirmation email asking you to click on a corresponding link to confirm that you wish to receive newsletters in the future.
By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6(1)(a) GDPR. When registering for the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to trace any possible misuse of your email address at a later time. The data collected by us when registering for the newsletter will be used exclusively for the purpose of promoting our newsletter. You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the responsible party named at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.
6.2 Sending of the email newsletter to existing customers
If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range by email. We do not need to obtain separate consent from you for this. The data processing for this purpose is based solely on our legitimate interest in personalized direct marketing pursuant to Art. 6(1)(f) GDPR. If you initially objected to the use of your email address for this purpose, we will not send emails for this purpose. You are entitled to object to the use of your email address for advertising purposes at any time with effect for the future by notifying the responsible party mentioned at the beginning. For this, you will only incur transmission costs according to the basic tariffs. Upon receipt of your objection, the use of your email address for advertising purposes will be discontinued immediately.
7. DATA PROCESSING FOR ORDER PROCESSING
7.1 The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, to the extent necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution as part of the payment processing, if this is necessary for the payment processing. If payment service providers are used, we explicitly inform you about this below. The legal basis for the transfer of data is Art. 6(1)(b) GDPR.
7.2 Use of payment service providers (payment service providers)
- PayPal
If you choose to pay via PayPal, credit card via PayPal, direct debit via PayPal, or if offered, "purchase on account" or "installment payment" via PayPal, we will pass your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The data transfer takes place in accordance with Art. 6(1)(b) GDPR and only to the extent necessary for the payment processing.
For payment methods such as credit card via PayPal, direct debit via PayPal, or if offered, "purchase on account" or "installment payment" via PayPal, PayPal reserves the right to conduct a credit assessment. For this purpose, your payment data may be transferred to credit agencies in accordance with Art. 6(1)(f) GDPR based on PayPal's legitimate interest in determining your creditworthiness. PayPal uses the result of the credit assessment regarding the statistical probability of payment default for the purpose of deciding on the provision of the respective payment method. The credit assessment may include probability values (so-called score values). If score values are included in the results of the credit assessment, they have their basis in a scientifically recognized mathematical-statistical procedure. Among other things, address data is included in the calculation of the score values. For further data protection information, including the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual payment processing.
- SOFORT
If you select the payment method "SOFORT", the payment processing is carried out by the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "SOFORT"), to which we pass on the information you provided during the ordering process, along with information about your order in accordance with Art. 6(1)(b) GDPR. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will only be passed on to SOFORT for the purpose of payment processing with the payment service provider SOFORT and only to the extent necessary for this purpose. You can find further information on SOFORT's data protection provisions at the following Internet address: https://www.klarna.com/sofort/datenschutz
8. CONTACT FOR REVIEW REMINDER
Own review reminder (no dispatch by a customer review system)
We use your email address for a one-time reminder to submit a review of your order for the review system we use, if you have given us your express consent for this during or after your order in accordance with Art. 6(1)(a) GDPR.
You can revoke your consent at any time by sending a message to the data controller responsible for data processing.
9. USE OF SOCIAL MEDIA: SOCIAL PLUGINS
9.1 Facebook plugins with Shariff solution
Special additional customs clearance costs and/or import duties are not included in the price and are borne by the customer.
Our website uses so-called social plugins ("plugins") of the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook").
To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restriction, but only as HTML links embedded in the page. This type of integration ensures that when you visit a page on our website that contains such buttons, no connection is yet established with Facebook's servers. When you click on the button, a new browser window opens and calls up the Facebook page where you can interact with the plugins there, possibly after entering your login data.
Facebook Inc., based in the USA, is certified under the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
Please refer to Facebook's privacy policy for the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights and privacy settings: https://www.facebook.com/policy.php
9.2 Google+ plugins as Shariff solution
Our website uses so-called social plugins ("plugins") of the social network Google+, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").
To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restriction, but only as HTML links embedded in the page. This type of integration ensures that when you visit a page on our website that contains such buttons, no connection is yet established with Google+'s servers. When you click on the button, a new browser window opens and calls up the Google+ page where you can interact with the plugins there, possibly after entering your login data.
Google LLC, based in the USA, is certified under the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
Please refer to Google's privacy policy for the purpose and scope of data collection and the further processing and use of data by Google, as well as your rights and privacy settings: https://www.google.com/intl/de/policies/privacy/
9.3 Instagram plugin as Shariff solution
Our website uses so-called social plugins ("plugins") of the online service Instagram, operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram").
To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restriction, but only as HTML links embedded in the page. This type of integration ensures that when you visit a page on our website that contains such buttons, no connection is yet established with Instagram's servers. When you click on the button, a new browser window opens and calls up the Instagram page where you can interact with the plugins there, possibly after entering your login data.
Instagram LLC, based in the USA, is certified under the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
Please refer to Instagram's privacy policy for the purpose and scope of data collection and the further processing and use of data by Instagram, as well as your rights and privacy settings: https://help.instagram.com/155833707900388/
10) ONLINE MARKETING
- 10.1 DoubleClick by Google
This website uses the online marketing tool DoubleClick by Google operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick").
DoubleClick uses cookies to serve ads relevant to users, improve campaign performance reports, or prevent users from seeing the same ads multiple times. Google collects information via a cookie ID to track which ads are displayed in which browsers and to prevent them from being shown repeatedly. Processing is based on our legitimate interest in optimizing the marketing of our website pursuant to Art. 6(1)(f) GDPR.
Additionally, DoubleClick can use cookie IDs to record conversions related to ad requests. For instance, this occurs when a user sees a DoubleClick ad and later visits the advertiser's website using the same browser to make a purchase. According to Google, DoubleClick cookies do not contain personally identifiable information.
Due to the marketing tools used, your browser automatically establishes a direct connection with Google's server. We have no control over the scope and further use of data collected by Google through the use of this tool and thus inform you based on our knowledge: By integrating DoubleClick, Google receives information that you have accessed the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can associate the visit with your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider will obtain and store your IP address.
If you wish to opt-out of this tracking process, you can disable cookies for conversion tracking by adjusting your browser settings to block cookies from the domain www.googleadservices.com, https://www.google.de/settings/ads, though this setting will be deleted if you delete your cookies. Alternatively, you can obtain information about setting cookies and make adjustments through the Digital Advertising Alliance at www.aboutads.info. Finally, you can configure your browser to notify you about the setting of cookies and decide on a case-by-case basis or to exclude the acceptance of cookies for certain cases or in general. Disabling cookies may limit the functionality of our website.
Google LLC, based in the USA, is certified under the EU-U.S. Privacy Shield Framework, which ensures compliance with the level of data protection in the EU.
For more information about DoubleClick by Google's privacy policy, please visit: https://www.google.de/policies/privacy/
- 10.2 Use of Google AdWords Conversion Tracking
This website uses the online advertising program "Google AdWords" and within Google AdWords, the conversion tracking of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). We use Google AdWords to draw attention to our attractive offers with the help of advertising materials (so-called Google AdWords) on external websites. We can determine how successful individual advertising measures are in relation to the data of the advertising campaigns. This way, we pursue the interest in showing you ads that are of interest to you, making our website more interesting for you, and achieving a fair calculation of advertising costs.
The cookie for conversion tracking is set when a user clicks on an AdWords ad placed by Google. Cookies are small text files that are stored on your computer system. These cookies generally lose their validity after 30 days and do not serve to personally identify individuals. If the user visits specific pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Therefore, cookies cannot be tracked through AdWords customers' websites. The information collected via the conversion cookie is used to compile conversion statistics for AdWords customers who have opted for conversion tracking. Customers receive the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that personally identifies users. If you do not wish to participate in tracking, you can block this usage by disabling the Google conversion tracking cookie in your internet browser under user settings. You will then not be included in the conversion tracking statistics. We use Google AdWords due to our legitimate interest in targeted advertising pursuant to Art. 6(1)(f) GDPR.
Google LLC, based in the USA, is certified under the EU-U.S. Privacy Shield Framework, which ensures compliance with the level of data protection in the EU.
For more information about Google's privacy policy, please visit: https://www.google.de/policies/privacy/
You can permanently disable cookies for ad preferences by preventing them through the appropriate setting of your browser software or by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/plugin?hl=en
Please note that certain functions of this website may not be available or may be restricted if you have disabled the use of cookies.
11. WEB ANALYTICS SERVICES
Google (Universal) Analytics
- Google Universal Analytics
This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses so-called "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website (including your IP address truncated by the last octet prior to its storage) is transmitted to a Google server in the USA and stored there.
This website uses Google Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by truncation and excludes direct personal reference. By means of the extension, your IP address is truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and truncated there. In these exceptional cases, this processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.
On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide us with other services related to website usage and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.
You can prevent the storage of cookies by setting your browser software accordingly; however, we inform you that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en
Alternatively to the browser plug-in or within browsers on mobile devices, please click on the following link to set an opt-out cookie that prevents Google Analytics from collecting data within this website in the future (this opt-out cookie works only in this browser and only for this domain; if you delete your cookies in this browser, you must click this link again): Disable Google Analytics
Google LLC, based in the USA, is certified under the EU-U.S. Privacy Shield Framework, which ensures compliance with the level of data protection in the EU.This website also uses Google Analytics for cross-device analysis of visitor traffic conducted through a user ID. The first time you visit a page, you will be assigned a unique, permanent, and anonymized ID that is set across devices. This allows interaction data from various devices and sessions to be assigned to a single user. The user ID does not contain any personally identifiable information and does not transmit such information to Google.
You can object to data collection and storage via the user ID at any time with effect for the future. To do this, you must disable Google Analytics on all systems you use, such as in another browser or on your mobile device.
You can disable it using a Google browser plug-in (https://tools.google.com/dlpage/gaoptout?hl=en). Alternatively, within mobile device browsers, click the following link to set an opt-out cookie that prevents Google Analytics from collecting data within this website in the future (this opt-out cookie works only in this browser and only for this domain; if you delete your cookies in this browser, you must click this link again): Disable Google Analytics
Further information on Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=en&ref_topic=6010376
12. RETARGETING / REMARKETING / RECOMMENDATION ADVERTISING Facebook Custom Audience via Pixel Method
This website uses the "Facebook Pixel" of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). If explicit consent is given, user behavior can be tracked after users have seen or clicked on a Facebook advertisement. This process is used to evaluate the effectiveness of Facebook advertisements for statistical and market research purposes and can help optimize future advertising campaigns.
The data collected is anonymous to us and does not provide us with any conclusions about the identity of users. However, Facebook stores and processes the data, allowing a connection to the respective user profile and the use of the data by Facebook for its own advertising purposes, in accordance with the Facebook Data Policy (https://www.facebook.com/about/privacy/). You can enable Facebook and its partners to display ads on and off Facebook. For these purposes, a cookie may also be stored on your computer. These processing operations only take place with the explicit consent pursuant to Art. 6 para. 1 lit. a GDPR.
Consent to the use of the Facebook Pixel may only be given by users who are older than 13 years. If you are younger, we ask you to obtain permission from your legal guardians.
Facebook Inc., based in the USA, complies with the EU-US Privacy Shield, which ensures compliance with the level of data protection applicable in the EU.
To disable the use of cookies on your computer, you can set your internet browser so that cookies can no longer be stored on your computer in the future or already stored cookies are deleted. However, deactivating all cookies may mean that some functions on our website cannot be executed. You can also disable the use of cookies by third parties such as Facebook on the following website of the Digital Advertising Alliance: https://www.aboutads.info/choices/
Google AdWords Remarketing
Our website uses Google AdWords Remarketing features, through which we advertise this website in Google search results and on third-party websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). For this purpose, Google sets a cookie in the browser of your end device, which enables interest-based advertising based on a pseudonymous cookie ID and based on the pages you visited. Processing is based on our legitimate interest in optimal marketing of our website pursuant to Art. 6 para. 1 lit. f GDPR.
Further data processing only takes place if you have consented to Google linking your internet and app browsing history with your Google account and using information from your Google account to personalize ads that you view on the web. In this case, if you visit our website while logged into Google, Google will use your data along with Google Analytics data to create and define target audience lists for cross-device remarketing. Your personal data will be temporarily linked with Google Analytics data for this purpose.
You can permanently disable the setting of cookies for ad preferences by downloading and installing the browser plugin available at the following link: https://www.google.com/settings/ads/onweb/
Alternatively, you can obtain information about setting cookies and make related settings from the Digital Advertising Alliance website at www.aboutads.info. Finally, you can set your browser to inform you about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for specific cases or in general. If cookies are not accepted, the functionality of our website may be limited.
Google LLC, based in the USA, complies with the EU-US Privacy Shield, which ensures compliance with the level of data protection applicable in the EU.
For further information and the privacy policy regarding advertising and Google, please visit: https://www.google.com/policies/technologies/ads/
13. RIGHTS OF THE DATA SUBJECT
- 13.1 The applicable data protection law grants you comprehensive rights regarding the processing of your personal data by the data controller (rights of access and intervention), about which we inform you below:
Right of access pursuant to Art. 15 GDPR: You have the right to obtain confirmation from us as to whether or not personal data concerning you is being processed, and, where that is the case, access to the personal data and specific information as outlined in Art. 15 GDPR.
Right to rectification pursuant to Art. 16 GDPR: You have the right to obtain from us without undue delay the rectification of inaccurate personal data concerning you.
Right to erasure ("right to be forgotten") pursuant to Art. 17 GDPR: You have the right to obtain from us the erasure of personal data concerning you without undue delay, and we have the obligation to erase personal data under specific circumstances as outlined in Art. 17 GDPR.
Right to restriction of processing pursuant to Art. 18 GDPR: You have the right to obtain from us restriction of processing where one of the grounds specified in Art. 18 GDPR applies.
Right to data portability pursuant to Art. 20 GDPR: You have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used, and machine-readable format, and have the right to transmit those data to another controller without hindrance from us.
Right to withdraw consent pursuant to Art. 7 para. 3 GDPR: You have the right to withdraw your consent to the processing of your personal data at any time with future effect.
Right to lodge a complaint pursuant to Art. 77 GDPR: Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work, or place of the alleged infringement.
- 13.2 RIGHT TO OBJECT
IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR LEGITIMATE INTEREST PURSUANT TO ART. 6 PARA. 1 LIT. F GDPR, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. FURTHER PROCESSING IS SUBJECT TO OUR ABILITY TO DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR IF THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSES OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
14. DURATION OF STORAGE OF PERSONAL DATA
The duration of the storage of personal data is determined by the respective statutory retention period (e.g., commercial and tax retention periods). After the expiry of the period, the corresponding data will be routinely deleted, provided they are no longer necessary for the performance of the contract or the initiation of a contract and/or there is no longer any legitimate interest on our part in retaining the data.